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Earning Passive Incomes Online

Earning Passive Incomes Online

Earning incomes is an absolute necessity on our daily living, as most of the stuff nowadays have price tags in them. And, with the population continuously outgrowing the business economy, no wonder more and more people are going unemployed. Finding a job is already difficult enough, and will even be more difficult the farther away your company is. Some people simply just, gives up, became lazy, and wanted to become decorations to their home. However, they still want to earn some money for their living. And so, people found a way, as our survival instincts declared.

They turned the online world as a way to earn income. These are popularly known as Passive Incomes. Passive income is, in essence, a way to get paid for the work you did just once over and over again. A really good way to earn some of that sweet income, all the while at your leisure and comfortability, not to mention, no pressure from anyone or anything.

If you want a short description about Passive Income, it would definitely amount to “Making money while you sleep”. It has a really nice ring to it, right?

How to do it, is now the question most of us thinks right about now. And, some of you are already thinking illegal stuff or ways, but that is not our topic, this is about legit ways, and if you are just curious about that dark side, feel free to explore, at your own risk.

The best idea would be starting up a business and have someone else, be it a person or a company, to run it.

Earning Passive Incomes Online

Take Marketlink Web Solutions, Inc. for example. They create websites for your business or personal gains at an affordable price. Additionally, they can completely manage your site for you, for a little more price, of course. This is called outsourcing, and a really easy way to earn your way up to riches. All you really need to do is to give them the details, and you are well on your way.

Besides, they are partnered with Google, so the quality is assured.

That is not the only way to earn passive incomes, there is many more such as creating a Mobile App. Games, application, operating systems, and anything that can stretch the limit of the mobile device to its limit, and as long as it is interesting and unique, you now have a good source of income.

Just take a look at how much income Angry Birds, a mobile game application, brought in. I do not want to go into statistics, I will just say that it is a really big amount.

Crowdfunding in Real Estates is another. With the large sum of money needed to buy a house, investing in a Real Estate debt is a really affordable option. What it does is that you get the periodic interests from the owner, and some collaterals called mortgage.

Writing a book is another, but serious source of income. Being a writer, and seeing that your book is out, you can get royalties, which basically means the sum of the amount your book or copy has sold. Being a Novelist, sure the writing part is hard, but it is well worth the work. Besides, aside from travelling to find inspirations, you are just mostly home, providing comfortability and less expenses.

Creating Online Courses is useful and fulfilling, both in others and for yourself. By creating a value-packaged online courses that helps a problem or fill a need, be it videos, e-books, emails, or online meets, the customers can just sign up and your system will fill or email them just about everything to access you and your materials. Finally, you get the price of the course, and an automation site will do all the work for you.

Most of us like making videos, and posting it on YouTube. Considering that most people watch in YouTube of entertainment, most channels that have interesting content earned more in their ad revenues. Take the Swedish YouTuber Pewdiepie, who, for better or worse, gained popularity through YouTube.

Interested in Product Designs? That is also a way to earn passive income. By designing T-Shirts, and other products such as cellphone and laptop covers, coffee mugs, and other kinds, and uploading it to some sites, you can earn by getting the portion of your profits whenever a customer purchases your designs.

There are more ways to earn passive incomes, such as opening sports centers, Photo Licensing, House sitting, Bonds, and many more. It’s just a matter of your skills and your own way of earning one.

Why Website Is Important To Your Business In Generating More Sales?

Why Website Is Important To Your Business In Generating More Sales?

Why Website Is Important To Your Business In Generating More Sales

In our modern day, most of us, both people and business alike, are now going online in the internet. From personal blogs to personal business, even corporation and the government are conducting daily businesses and transactions through online.

This is because they all want one thing – they want to be known both nationally and globally. But, before we expand throughout the world, let us know of a little business first.

The best example would be a small, starting business. Of course, a freshly-made business would only be known to their neighbors or near their location. That is quite a small number of potential customers, and that would mean a small amount of sales would be done. Even if the business is giving out flyers, brochures, or a billboard advertisement, it would only mean a small increase in sales. If you keep the business like that, it would not be known much, and in worst case, go bankrupt, and in today’s standards, it is all about competition and monopolization of markets and products. If that is the case, what can we do to make our new business grow further? We go online.

Take Marketlink Web Solutions, Inc., for example. You found out that their business lies in making websites for an affordable price. How did you find out? By their website, which made their sales known throughout. Now, as the business manager, you will be able to see the potential of having a website, especially if you have the sole rights of production to a certain product that is not yet known to exist in the current market.

Now, let us say the Marketlink built your website for you, but having only a website is like an idle, unfinished work. If so, the next is most likely going to be promoted and digital marketing and advertisement. By having advertisements all over the internet, especially on well-known sites such as Facebook, Instagram, Twitter, and YouTube, your business will get known more, and your sales will reach its peak in a few months or years, further backed by your sole monopoly of your product. Furthermore, if future products you again solely monopolized will be released, the product will be immediately be known if or when it will be released. After continuous milestones, expansion, sales, marketing, advertisements through your website, your business might eventually become a company, or even a corporate business.

Why Website Is Important To Your Business In Generating More Sales

Why Website Is Important To Your Business In Generating More Sales

The website is on the internet as long as you have the access to it, so eventually, overseas customers and businesses will also get to know you. This, of course, automatically throws your business from local to global. And from there, you can now go build your own company overseas, and so on.

With a small business, going from local to global is a big jump and opportunity for newly-made businesses and companies when it comes to sales. After all, catering to customers all over the world with about eight billion individuals in it is a big chance. As for other, older companies, it creates windows of opportunity – and advantage to the large amount of competitors currently in the market.

Another important thing to note about having a website in a business is in its digital conversion. Meaning, your logs of products, sales, and returns can be recorded, viewed, and updated online. In addition, unlike a physical logbook where you have to record every single transaction, unsorted, and in some cases, missing, that is already a loss of a sales income. With digital capabilities of a website, not only you can record transactions easily, you can also view them individually in a much faster and easier fashion.

Another case is tracing the analytics of the business firm, whether it’s daily, weekly, monthly, quarterly, or annually, especially to those with large companies. By viewing their sales of a particular product, the company can easily come up with plans that could maximize their sales at a particular time. The best example is the seasonal sales of a certain product where they try and review the peak sale of that particular product. If that product is at it is peak, let’s say, at the October, then that is when they would supply a large quantity of the product in order to reach the demand. After the peak sale is over, any leftovers will be sold, but on a limited supply. Through cycling peak sales, the business can always maximize their sales, with the help of their website analytics.

As for the business that have limited visiting hours, it’s a big loss of sales from customers that needs your products of appointment services. With the help of a website, you can easily regain those sales. See, Websites run almost indefinitely, so any customers who were looking for your products can easily gain access and buy your products, and for those who look forward to appointments, can reserve a schedule ahead of time, without having to worry about the physical limit of your business.

Finally, and the probably the most important aspect of having a website, is the efficiency upon creating one. In business, especially the larger ones, have a large amount of physical expenses and labor to work on. Web sites can help you reduce the amount of tasks and expenses that are most likely miscellaneous to your business. As a business, the primary goal is to accrue more sales income rather than expenses. By digitizing a large amount of work, the faster the business will go, more customers can be catered, and have less human errors, which will, ultimately, give rise to more sales and opportunities.

To summarize, having a website in a business is a really big, as not only will it give you opportunities both locally, and globally, it will also grant your business much more efficient work towards the business’s goal.

What is SEO?

What is SEO?

Do you have your own website? If yes, just being on internet is not enough. Are you one of the businesses that create their website and then just waiting or the leads to come? That will never works.

Google processed that over 3.5 billion of searches are done every day and 400,000 search queries every second. Imagine how many customers are searching for your product and services but your business are not visible to search engines.

What is SEO?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free” or “organic” search results on search engines.

From the sentence of “getting traffic from free, organic” you will not going to pay for the advertising or sponsored ads, it is Free and all you need to do is to get on the top page of search result. Why? Because there are a probability that you will might get the traffic of most searches for your keyword. Also, the brands that appears on top positions are more likely trustworthy for customers and that might boost your Brand Awareness, unlike to those at the bottom of the search result.

There are two types of SEO,

On-Page SEO – means the optimization will be within your website (Page-Title, Meta-Tags, and Content Optimization etc.)

Off-Page SEO is like a wheel. It is creating back links or interlinking your website from the external website or a blogsite or thru social media.

The first step is you need to conduct a keyword research. You need to search for a specific keyword that will fit in your business. Bear in mind that you just don’t need to find the perfect keyword for you, but the feasible. Of course, you are not the only one that knows the importance of SEO and how to do it. You need to search if that keywords are highly searched on search engine and also the competency of that keyword. You may use a free tools for keyword research such as Google Keyword Planner Tool.

Next will be the Domain Research, so what are the SEO best practices in choosing a domain name? Go for the domain that are short and easy to remember. Don’t use domain names that has numbers or special characters and your domain should not be longer than 15 characters. If you can include a keyword that helps make it obvious what your business nature while keeping your domain name catchy, unique, go for it.

After that, you need to conduct the Competition Research. Like I said a moment ago, you are not the only one that knows the importance of SEO and how to do SEO. So, you need to search who are your competitors and how they do to make it to the top positions. From how many back links do they have, how many times they update contents and how many times do they update their social media accounts.

After the researching, what are the plugins that can help improve your WordPress site? First I recommend to use the Yoast SEO Plugin. Yoast SEO is all in one solution for your on-site SEO needs. It is the one of the most downloadable WordPress plugins of all time. You may add Meta title, Meta description, Meta keywords for each page of your site. Yoast SEO plugin shows you a google search result preview snippet, so you can see how your content looks like when it search on google. It also helps you to create your sitemap which is the essential for submitting your website to Google. Yoast SEO also get you verified google authorship for your website.
Aside from the plugin I tackled, there are a lot more tools for SEO that might fit your SEO needs, from free to paid SEO tools.

Free:
1.Google Webmaster Tools is really the basic free tool you must have. It has a wide range of tools for diagnosing your website issues. It allows not only diagnose the issues on your site but it also reports actions taken to solve the issue directly to Google. Some data that Google provides are back link data, country targeting, keywords, crawl errors, craw statistics, indexation level, sitemaps, fetch as Google, search analytics and mobile usability.

2.Google Analytics is the most helpful tool because it gives you the most useful tool data that you need to get about your visitors and traffic sources. You can track how your users access your site and what page they enter and where they exit and all of the source of traffic to your website.

Being on the top list of the organic search can be considered as the first interaction of your business to your customers. Aside from this, it can be also lead a further engagement by the user through social media or other marketing platforms like email, newsletter and subscriptions.

SEO is something that constantly changing and it opens an opportunity to new businesses to grow. However, these changes requires business to have a person or a team of experts that will focus, understand and execute changes for your business online presence with accordance to the standard and updates, and this is where your SEO shine the brightest.

What is a Full-Managed Website and Digital Marketing Services of Marketlink Web Solutions?

What is a Full-Managed Website and Digital Marketing Services of Marketlink Web Solutions?

What is a Full-Managed Website and Digital Marketing Services of Marketlink Web Solutions?

“Focus on your business and let us work on your website”

Basically the full managed website is built and maintained by us for you. There are thousands of people and businesses build their own websites with free website offers, website building software, since they don’t have time and skills to put up, edit and maintain their own website.

Are you managing your own sponsor ads with little success? Along with the web development, we have full-managed digital services for you.

Full managed digital Marketing is a combination of a human talent and technology to develop, execute and manage the numerous elements of digital marketing.

Marketlink Web Solutions offers a cost effective solutions by creating a website for your business and maintaining it. It all start by gathering all the details regarding to your business. Based on the client requirements, we will build and create your website from creation of mock up to development up to after sales support. Graphics, contents or texts, design and images will be from us. We will work closely with our full managed clients to make sure your website are well-maintain and up-to-date.

Updates is upon at the client request, and we will make sure that your website is growing. The best of all, it frees you up so you can focus on your business without worrying about your website.

Need an assistance in creating high quality content? We can provide a solution for you. Planning to have a venture into online advertising via Google or Facebook? We can make happen that as well. From improving your SEO ranking, driving your traffic to your website, creating your social strategy or content marketing we will take care of you. We also provide monthly reports for our full managed digital marketing clients.

Marketlink Web Solutions will help you dominate your online space by creating your professional website and implementing digital marketing solutions for your business. We will make sure that our full managed digital marketing service for your company will see and measure your success.

Our Business Model, Branding to ROI. Why it will be beneficial for your business?

Our Business Model, Branding to ROI. Why it will be beneficial for your business?

Our Business Model, Branding to ROI. Why it will be beneficial for your business?

“We don’t just build websites, we create website that sells.” – Dr. Christopher Dayagdag

Does your business have a website? If yes, does your website are visible to your target customers and has conversions or inquiries? If no, well, did you know that more than half of the world’s population now uses internet with more than 3.75 Billion people are online. That is based on the “Digital in 2017 Global Overview” report by social media consultancy We Are Social and the social media management platform Hootsuite.

The number of social media users grew up to 8% year-on-year all over the globe. All the online activity and web traffic are on mobile. In Philippines, about 60 Million or 58% of the population has access to the internet. And it grows by 27% in the 12 months. When we, Filipinos go online, we are spending 8 hours and 59 minutes every day on average.

Just having a website is not enough. Imagine how many customers are looking for your business type online.

These numbers are an evidence that having an online business or ecommerce is a great benefit and opportunities to business owners. Internet has all the limitless opportunities for businesses which allows you to promote and sell your products and services and earn just in few clicks.
In this digital era, we have seriously altered the way we approach business. That’s why Marketlink Web Solutions formulate the “ Branding to ROI ” business model.

The first step to reach the ROI begins by creating your brand and products and have a clear identity. Second, is the creation of your website, social media business page and gathering likes and reviews, post and your best pictures. Next is linking your social media accounts, blogs, video links to your website. Fourth, we will promote your social media accounts using paid or non-paid strategy like SEO, Google Ads, and Facebook sponsor ads. Next is engaging to your customer’s inquiries and feedbacks, and monitor the page views, insights and campaigns of your website. Lastly, we will measuring your campaign success and see the Return of Investment (ROI) from active campaign. And stand out with your online business.

Given all these steps, going online will not solve your business problems. Engaging and managing customer inquiries and creating promotions and sales and ensuring a strong and reliable internal workflow should be worked on. Commitment and dedication are still the requirements for any business to succeed. But using technologies will make your business more competitive.

Marketlink Web Solutions “ Branding to ROI ” business model are proven and effective and some of our clients reach their ROI. What are you waiting for? Get more customers online and reach the ROI using our own business model.

How Search Engine Works?

How Search Engine Works?

Before answering that question, what is a Search Engine? So based in Wikipedia, search engine “is a program that searches for and identifies items in a database that correspond to keywords or characters specified by the user, used especially for finding particular sites on the World Wide Web.” Example: Google, Yahoo, Bing and Ask.com. And to find that answer, I used a search engine, particularly, Google.

Have you ever wonder how frequent you use Google or other search engines per day? World Wide Web is a huge place. If you know a website, you can find it by just type in the web address in the address bar of browser. What if you don’t know the URL?

For many, Search engine is an internet. When you want to find the “Asus Zenfone Laser 2 specs”, search engine will display the list of web pages that containing information about Asus Zenfone Laser 2. Search Engine have become part of our lives. We use them to find things online, learning tools, directions or map and also for business.

Search engine has 3 functions: Crawling, Indexing and Retrieval & Ranking.

How Search Engine Works

CRAWLING – it all begins here. An automated bot / spider / crawler / web crawler collects all the data in a website. For Google it is “Googlebot”. It will scan the website and collect all details in the website such as page title, images, and linked pages.

INDEXING – every time a bot / crawler visits a web page, it stores the information collected from a web page to search engine’s massive databases. It makes a copy of it and add the URL to an index and repeats the process, until it builds a huge index of many web pages.

RETRIEVAL & RANKING – When someone perform online searching, search engine goes down to its billions of documents. It returns a result that Relevant or useful to searcher’s query and RANK those results according to the Popularity of the website serving the information.

Search Engine Algorithms

To determine the relevance and popularity, search engines employs mathematical equations or Algorithms. Search engine algorithms has a hundreds of variables, or what we called “Ranking Factors”.

Google core algorithms:

Google Panda – it takes the quality of the website’s content when ranking sites in search results. It ranks a website with high quality content that answer the searcher’s query.

Google Penguin – This is the second core algorithm of Google. It deals with the link quality. Most of the affected of this algorithm is the sites with poor link building.

Google Hummingbird – This is part of the Google main search algorithm, it ensure that it serves the best results for specific queries. Hummingbird is more about able to understand search queries better, particularly with conversational search.

How to prevent your site from being hacked and spammed?

How to prevent your site from being hacked and spammed?

Preventive maintenance for your site from being hacked and spammed isn’t just something you do once; it’s a continuous process that you need to repeat over and over. One of the greatest false convictions flowed in the web possession and site security group is that “your webpage isn’t a major one, so there’s nothing worth being hacked for”. This specific conviction has always led dismay, because probably site owner’s surprise, he/she gets hacked and may lose everything. Truth be told, this conviction view may really be engendered by programmers, since it makes laxity in the web proprietors, keeping their guards down and making their defenses exploitable. Actually sites get hacked constantly, size and capacity don’t make a difference by any means.

Preventive maintenance is the key for keeping your website healthy and safe. Hackers are continually searching for vulnerabilities in programming you are running so they can abuse those vulnerabilities. When they get in, they can assault whatever remains of your system. Here are some reasons why your site might get hack and the prevention from being hacked and spammed:

 

Why do sites get hacked?

Preventive Maintenance

 

Hacking is regularly performed via computerized contents written to scour the Internet trying to misuse known site security issues in programming. There are a couple of reasons why individuals would hack a site:

  • Links back to their website
  • Links to another website (paid for links)
  • Capturing your sites activity
  • Inject content onto your site
  • Access paid for things
  • Gain all registered users email addresses

And of course, just for fun.

The explanation for this is if a hacker purchases a legitimate hosting account for the sole purpose of sending out spam, the webhost will erase the record when it discovers this client is spamming from their servers, because spamming does not only place enormous loads on a shared server which will back off the various sites facilitated on it and corrupt their facilitating administration, but it often also results in the webhost having his IPs blacklisted which means that most users on the server will be unable to send or receive emails.

 

Preventive Maintenance from being hacked and spammed.

Preventive Maintenance

  • Choose a strong password to keep it safe.
      – A good password that is easy to recall is your cell phone number combined with your car registration and followed by a question mark.

 

  • Use HTTPS
      – HTTPS or Hyper Text Transfer Protocol Secure, is a secure communications protocol that is utilized to exchange delicate data between a site and a web server. Moving your site to the HTTPS convention basically implies including an encryption layer of TLS (Transport Layer Security) or SSL (Secure Sockets Layer) to your HTTP influencing your clients’ and your own information additional to secure from hacking attempts.

 

  • Keep your software scripts up to date.
      – Introducing WordPress and simply let it keep running individually is an ensured approach to welcome the programmers. Continuously check and introduce refreshes, patches and new forms.

 

  • Keep your PC virus free
      – A lot of hackers access your facilitating account through a Trojan, Virus or Key Logger which was planted on your PC when you went to an seemingly innocent website, created by the hackers.

 

  • Backup your website.
      – By backing up your entire website regularly and saving all recent backups, data loss will be kept to a minimum with only minor work required to rebuild your website on a cleaned hosting account.

 

  • Tighten your network security.
      – PC clients in your office might be incidentally giving a simple access course to your site servers. Guarantee that:
    • Logins terminate after a brief time of activity.
    • Passwords are changed oftentimes.
    • Passwords are solid and NEVER recorded.
    • o All gadgets connected to the system are filtered for malware each time they are appended.

 

  • Install a web app firewall.
      – A web application firewall (WAF) can be programming or equipment based. It sets between your site server and the information association and reads every bit of data passing through it.

 

Summary.

A large portion of site owners’ go through the life with the philosophy ‘It won’t happen to me’. But unfortunately, that philosophy has been proven not to be true in the world of online security. An effective attack on your website not only leads to compromising of users’ data and your own information, it can also lead to a blacklisting of your site by Google and other search providers. Preventive Maintenance is a big help for the site owners’ to secure and protect their websites from hackers.

Server – Browser Interaction

Server – Browser Interaction

A lot of us developers jump to conclusion that we can learn Web Programming by jumping into watching videos, taking online courses on HTML, CSS and other popular web platforms. We take a huge step in learning all the technicalities without knowing how the Server Browser Interaction.

As a developer, I had the same problem when I first started learning web development. I read comments, reviews, and suggestions all over the internet and it seems I really have to learn the basics of Web Server Interaction before

So What is a Server?

server browser interaction

server browser interaction

The primary function of a web server is to store, process and deliver web pages to clients. The communication between client and server takes place using the Hypertext Transfer Protocol (HTTP). Pages delivered are most frequently HTML documents, which may include images, style sheets and scripts in addition to text content.

And What is a Browser?

server browser interaction

A browser is a tool/application that lets you view your web page contents in a human readable form. And it has also other functionalities such as live code-editing, preview, and other extensions developed by programmers.

How does a browser interacts with server?

  1. User inputs something in the address bar (e.g: facebook.com)
  2. User press enter
  3. The browser will request something on facebook’s server, in this case it is requesting for the facebook.com’s homepage.
  4. The request sent to the server will be validated to know what the server is going to send back.
  5. After quick processing, the server will send the files(.html, .css, .php, .etc) needed to display facebook.com’s homepage to the browser.
  6. The browser interprets the files and codes into a human readable format.
  7. The browser will now display facebook.com’s homepage.
  8. Basically that is how the server – browser interacts with each other!

If you have any inquiries or concerns just message us at info@marketlinkwebsolutions.com

How does a Server Talks to the Browser and Vice Versa

How does a Server Talks to the Browser and Vice Versa

A lot of us developers jump to conclusion that we can learn Web Programming by jumping into watching videos, taking online courses on HTML, CSS and other popular web platforms. We take a huge step in learning all the technicalities without knowing how the browser talks to the server and vice versa.

So What is a Server?

The primary function of a web server is to store, process and deliver web pages to clients. The communication between client and server takes place using the Hypertext Transfer Protocol (HTTP). Pages delivered are most frequently HTML documents, which may include images, style sheets and scripts in addition to text content.

And What is a Browser?

A browser is a tool/application that lets you view your web page contents in a human readable form. And it has also other functionalities such as live code-editing, preview, and other extensions developed by programmers.

How does a browser interacts with server?

Basically, When the user

 

Best Website Solutions Provider in the Philippines

Best Website Solutions Provider in the Philippines

Marketlink Web Solutions Inc. is once again awarded as the “Best Website Solutions Provider” in the Philippines by the Q-Asia Quality Excellence Award. This will now be our 3rd consecutive year since 2014 to present. The venue of the awarding is in Crown Hotel, Ortigas Center, Quezon City, this coming 25th of March 2017, 6pm.
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